Foreplay

What Is Foreplay
Foreplay is an AI-powered ad swipe library and creative research platform built for performance marketers, media buyers, and creative strategists. It centralizes thousands of high-performing ads from top brands across platforms like Meta, TikTok, and YouTube, helping teams uncover what’s working in the market. With Foreplay, marketers can organize, analyze, and draw inspiration from proven creative examples to fuel their next winning campaigns, all within one intuitive, collaborative workspace.

Core Capabilities
Foreplay goes beyond simple ad collection by turning creative research into a data-driven process. Its browser extension lets users save ads directly from social feeds, while smart tagging and organization tools make it easy to build categorized swipe files. AI-powered search and filtering uncover trends by niche, format, or performance, helping users identify creative patterns that convert. Teams can collaborate through shared boards, comments, and insights, streamlining the creative strategy process from inspiration to execution.