Smartly.io

What Is Smartly.io
‍Smartly.io is a unified advertising platform built to help brands, agencies, and performance teams streamline the full ad lifecycle, creative production, campaign execution, and performance optimisation, all from one workspace. It bridges the gap between designers, media buyers, and analysts by aligning creative automation with data-driven media operations. With Smartly.io, marketing teams can move from idea to live campaign faster, iterate more fluidly, and operate with the kind of scale usually only seen in top enterprise operations.

Core Capabilities
Smartly.io allows you to build dynamic image and video templates that automatically pull in your product catalogue or data feed to generate myriad ad variations tailored by language, region, or audience segment. It supports cross-channel campaign management, launching, monitoring and optimising campaigns across platforms like Meta, TikTok, Pinterest and Google, from within a single interface. Real-time dashboards surface performance insights and creative analytics so you can see which visuals, messages or formats are moving the needle. The platform also enables rules-based automation of bidding, budget allocation and creative refreshes to maintain efficiency and avoid ad fatigue.